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First Impressions Are Everything

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Invisalign published an article revealing the results of a perception study conducted by Kelton Research proving that the alignment of teeth is a catalyst for assumptions regarding success, popularity, intelligence, and general health.

According to the Kelton study, many Americans say teeth are a standout feature when it comes to what they notice and recall when first meeting someone. About two-thirds of Americans are more likely to remember attractive features than those they find to be unpleasant. Perhaps this is why so many realize a nice smile is important.

In the study, respondents were shown images of people with varying tooth issues and asked to give their honest opinion about them, unaware that they were comparing people with straight teeth to crooked teeth. Results of the study indicated Americans perceive people with straight teeth to have more desirable qualities than those with crooked teeth, including attributes such as being happy, surrounded by loved ones, and professionally successful.

Some of the findings are:

  • Love at First Sight: Not if you have crooked teeth. When it comes to attracting a possible mate on a dating site, those with straight teeth are seen as 57% more likely than those with crooked teeth to get a date based on their picture alone.
  • Crooked Teeth = Dull Social Life: Nearly two in five (38%) Americans would consider not going on a second date with someone who has misaligned teeth. Far fewer would ditch someone who lives with his or her parents (23%).
  • Straight Teeth = Good Personality: People connect more positive descriptions with men and women who have straight teeth than those who have crooked teeth. Those with straight teeth are 21% more likely to be seen as happy, 47% more likely to be viewed as being healthy and 38% more likely to be perceived as smart.
  • A Nice Smile Goes a Long Way: Nearly three in four (73%) Americans would be more likely to trust someone with a nice smile than someone with a good job, outfit, or car.
  • The Want List: Having an attractive smile is something important to many Americans. Close to three in five (57%) Americans would rather have a nice smile than clear skin. What’s more, 87% would forego something for a year in order to have a nice smile for the rest of their life; more than one-third of these folks would give up dessert (39%) or vacations (37%).

“Many people tend to focus on fixing the things about themselves they think will have the biggest impact, often overlooking one of the most impressionable physical attributes like their teeth,” said Timothy A. Mack, senior vice president of business development for Align Technology, maker of Invisalign. “We live in a society where looking good heavily impacts how we are perceived.”

Given the emphasis placed on straight teeth, Montano Orthodontics offers a variety of options to straighten teeth and correct malocclusion. In addition to traditional metal and ceramic braces, Dr. Montano and Dr. Cardall are specialists with Invisalign and Invisalign Teen. Invisalign is a popular choice because the trays are virtually invisable so most people can’t even tell you are wearing them. Compared to metal braces, Invisalign is more comfortable, less intrusive to people’s lifestyles, and make maintaining good hygiene much easier because they are removable.

Whether Invisalign or traditional braces is right for you, Montano Orthodontics has you covered. Call today to schedule your consultation! It’s free and you are not obligated to begin treatment. At your consultation, you will learn which type of orthodontics will most benefit you and our treatment coordinators will create a financial plan that fits your budget!

View the full article at http://www.invisalign.com/news-and-events/2012/straight-teeth-study.

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